Services
Campaign Planning, Research & Design
Strategic Planning
To clarify the marketing and other challenges you face, and to help you understand the internal and external forces that affect your work, I can conduct a situational analysis—and then help you plot the best course of action. The analysis can include original research and collaboration with third-party marketing and communications agencies. See my experience working with: The Heinz Endowments, National Human Services Assembly, Ad Council, Freedom to Marry, Moldova, New Israel Fund.Research
It’s a challenge to identify the research you need and the budget required to conduct it. I plan, design, implement and analyze many types of qualitative and quantitative research projects, using the most sophisticated and up-to-date methods, and can help you pick the ones that are right for your needs. See my experience working with: Ad Council, Ad Council Jamaica, Bozar, Foundation For Jewish Culture, The Heinz Endowments, National Hemophilia Foundation, National Human Services Assembly, Making Opportunity Affordable, Non-Profit Arts Institution, TechSoup Global, New Israel Fund.Campaign Development
From objective setting, research and campaign planning through implementation and evaluation, I’ve worked on scores of commercial and social marketing campaigns. I can plot out a blueprint of the people, financial and other resources you need to meet your specific goals. See my experience working with: The Heinz Endowments, Ad Council, Moldova, New Israel Fund.